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Tuesday, September 22, 2020

The marketing mix (Promotion)

This is my understanding and learning around the promotion of products using the marketing mix.

We have no competition so we have no need to make ours sound better then others.

For market day our promotion will be a big part in bringing in customers. We have created massive poster for out stand and smaller posters around the school along with an online poster. We don't have a main target however our product will be most used among those who use public transport or are an essential worker. 

For those that have no time to look at social media it is posted around school and on the day our stand will have a massive colourful poster to show our product. As we have no real way of showing our location on posters around the school or online we made our massive poster very bright and obvious.

Our product makes life slightly easier. By making it so you no longer have to reach into your pocket for your mask. Our promotion poster mainly show product and price of what we are selling. It has no information about where in school we will sell this because we are currently unsure. 

Our digital promtional slide:




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